The Kaskazi Network is a retail distribution company that organises this large and very diversified retail market/ traditional trade into manageable pockets served, managed and grown volumetrically and numerically by our Motorbike Sales Representatives (MSR’s) through cyclical sales activities.
Our objective is to build consumer awareness and increase preference for Clients’ brand. We reach out to outlets especially those located in densely populated areas which are not easily accessible due to the narrow paths and crowded housing structures.
We do so by deploying Motorbike Sales Representatives (MSR’s) across Kenya with each MSR uplifting stock from assigned wholesalers. All our MSR’s are equipped with customised tools to facilitate movement into the specific markets and with speed to restock as well as technology for live uploads of their sales for faster information gathering for more accurate decision making through our live web based analytics portal.